About TailorSense

Eighteen years at the cutting table, encoded.

TailorSense exists because its founder lived the problems it solves. This is not software imagined in a boardroom and adapted to tailoring afterwards. It is a master tailor's working knowledge, structured into a platform.

Founder portrait
Rehana Gheeya · Founder and CEO

Senior fashion designer. Master tailor. Now founder.

For more than 18 years Rehana has specialised in made-to-measure women's and girls' garments: precision fittings, traditional attire including rida, jabla and izar, contemporary suits and occasion wear, and handcrafted accessories that complete the look. Her work has been shown at international exhibitions including She Expo and BWA Expo in Dubai.

Across thousands of commissions she met the same avoidable problems again and again: measurements that drift, records that live on paper or in memory, fabric decisions taken on instinct, and expertise that leaves the room when the senior tailor does. TailorSense is her answer. She authored its tailoring rules, its fitting taxonomy and its workflows, and she signs every update to them.

Vision and mission

Strengthen the craft. Never replace it.

Vision

To future-proof bespoke tailoring in the UK by combining traditional craft expertise with practical digital intelligence, while preserving the standards that define the craft.

Mission

To give independent tailors and small studios an easy-to-use platform that improves measurement consistency, first fit accuracy and workflow efficiency without replacing human judgement.

Principle

The founder authors the intelligence. The AI assists, explains itself, and always defers to the tailor. Every rule carries her name and version history.

Why the United Kingdom

Launching where bespoke was born.

The UK bespoke tailoring market is projected to grow from £2.6 billion in 2024 to £4.7 billion by 2033. London holds around 35% of it, with growing hubs in Manchester, Birmingham and Glasgow, world-leading fashion schools, and strong public appetite for sustainable, made-to-order clothing. TailorSense launches in London first, then expands across the UK before entering the EU, India, the UAE and Canada.

Meet the platform she built.

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